Salary: $80,000 – $90,000 DOE/neg
Reports to: CEO
Director reports: 2 Communications Specialists
The San Diego Workforce Partnership (SDWP) is a 501(c) (3) organization, chartered by the County and the City of San Diego, to fund and deliver job training programs throughout San Diego County. Our vision is that every business in the region has access to a skilled workforce, and every job seeker has access to meaningful employment. Our team of 60 staff is based in the City Heights area of San Diego. The core parts of our mission are:
• Workforce Development for the San Diego Region: Each year we fund approximately $35 million in job training programs that reach 70,000+ participants. With a focus on underserved and underrepresented populations, the SDWP is a leader in its field.
• Building a Strong Workforce: Together with community partners, SDWP provides targeted employment services designed to help adult job seekers identify, or regain, a career of their choosing. Additionally, SDWP’s network of 15 America’s Job Center of California sites provide employment services, including career assessment, job training and job search assistance. We also work directly with employers to meet their unique staffing needs.
• Training Our Future Workforce: SDWP funds youth programs that provide work-readiness training to youth from low-income households as well as youth who are at risk of dropping out of school. The goal is to prepare youth for high school graduation, post-secondary education and, ultimately, a career. SDWP also administers summer and year-round employment programs CONNECT2Careers and the Life Sciences Summer Institute. More information is available at www.workforce.org.
Reporting directly to our CEO, the Director of Communications is a senior role within our organization, overseeing all marketing and communications functions. This position holds ultimate responsibility for our messaging across a wide variety of channels to diverse audiences, including: employers, job seekers, government officials, funders, educators, service providers and vendors. She/he will lead our team in showcasing the amazing work SDWP does every day, through services delivered by our funded partners as well as the services we provide directly. The Director will also play a major role in supporting our signature annuals, one in the fall and one in the spring. We seek a leader who brings a bold and innovative vision, and who will continually develop new ideas and opportunities for advancing SDWP’s mission and programs through cutting-edge communications. Working in close partnership with multiple internal and external stakeholders, the Director will conceive new and innovative ways to tell our story, raising awareness of our programs and galvanizing support and partnerships.
ESSENTIAL FUNCTIONS (in relative order of importance):
1. Planning: Implement and continuously update our communications plan to advance SDWP brand identity; awareness of programs and priorities.
2. Strategy: Create and implement communications strategies that will allow SDWP to cultivate and enhance meaningful relationships with many stakeholders.
3. Media: Actively engage, cultivate and manage press relationships to ensure coverage surrounding SDWP programs, special events, public announcements, and other projects.
4. Content: Lead development of all SDWP communications product (e.g., annual report, collateral, e-communications, website, social media, etc.).
5. Executive support: Support the CEO and COO in their public outreach (e.g., media appearances, promotion, public speaking, etc.).
6. Internal Communications: “Quarterback” all-staff meetings and manage internal communications.
7. Government relations: Help coordinate outreach to elected officials, messaging, meetings, etc.
8. Board support: Help coordinate board outreach, messaging, meetings, etc. Prioritize PR opportunities, prepare talking points, presentations and other supporting material as requested.
9. Team: Oversee department functions: budget and staff development. Recruit, manage, and lead a team to support the development and execution of the communications strategy.
10. Org/Staff Recognition: Proactively coordinate outreach to nominate the SDWP and key staff members for relevant awards (e.g., SDBJ) for public recognition.
11. Other duties as assigned.
SKILLS & QUALIFICATIONS:
• Innovative thinker, with a track record for translating strategy into action plans and output.
• Experience managing a comprehensive organization-wide communications program.
• Skilled in building relationships with top-tier reporters and editors, and making impactful media placements.
• Extensive writing and editing experience with a variety of print and online media.
• Creative and impactful with new media technologies.
• Experience in building, mentoring and coaching a communications team.
• Excellent judgment, problem-solving and conflict resolution skills.
• Professional presence and confidence to build credibility with senior executives.
• Exceptional written, oral, interpersonal, and presentation skills.
• Effective at ‘managing up’ and providing concise, timely, relevant information.
• Energetic, flexible, collaborative, and proactive.
• Skilled with Microsoft Office Suite.
• Skilled with Adobe Creative Suite – or similar design programs.
• Experience with database management (e.g., FileMaker, Access, etc.).
• Experience with planning software (e.g., Basecamp, etc.).
• Mission Focus – passion for the SDWP’s vision, mission and values.
• Customer Service Orientation – keep the job seekers and employers we serve at the very heart of everything. Maintain a strong customer service focus into the Communications Team.
• Proactive – anticipate future communications needs, research options, and present creative solutions.
• Learning – get out of the office to learn our business, engage with stakeholders, and build relationships across the organization, as well as with our partner agencies. Someone who is curious, naturally asks a lot of questions, and doesn’t settle for the easy answer.
• Focus – manage day-to-day details, without losing sight of the big picture organizational strategy.
• Creativity – ability to look at our current communications as they are today, and envision what could be put in place to improve SDWP’s reach.
• Ownership – take ultimate ownership and accountability for all our communications.
• Continuous Improvement – a change agent who doesn’t settle for the status quo – always pushing to improve performance across all our communications.
• Consistency – a steadfast performer who can be relied upon.
• Patience – understands the unique requirements imposed on our business operations by government policy and funding, and exhibits the patience to work within those guidelines to deliver creative solutions.
• Communication – outstanding verbal, written, and presentation skills.
• Project Management – ability to track and manage multiple communications projects, provide timely updates to senior management, and ensure results are delivered on time and within budget.
• Analytical skills – ability to quickly understand SDWP’s organizational requirements, and design creative solutions to achieve them. Someone who does their research and carefully thinks through all the various options before making a recommendation and acting.
• Relationship Management – demonstrated ability to build and manage healthy relationships with superiors, peers and direct reports.
• Coaching and mentoring – experience working with direct reports to develop their potential.
• People Management – ability to hold others accountable to ensure the team completes projects on time.
EDUCATION & EXPERIENCE:
• Bachelor’s degree in communications, or related field.
• Minimum 5 years of management/staff supervisory experience.
• Minimum 5 years of experience in planning, writing, editing, and production of newsletters, press releases, annual reports, marketing literature, and other print publications.
For more information or to apply, please contact:
Operations Manager, Blair Search Partners
550 West B Street, 4th floor
San Diego, CA 92101